The Estée Lauder Companies Inc. (ELC) has increased its investment in Canadian-based DECIEM Beauty Group Inc. from 29% to ca. 76%. At a valuation of $2.2bn (4.8x LTM net sales of $460m), DECIEM is the Estée Lauder Companies’ largest ever acquisition, and ELC has agreed to purchase the remaining 25% stake after three years. Nicole Kilner, CEO of DECIEM, said, “[DECIEM’s late founder] Brandon dreamed of ELC being the forever home for DECIEM, and we are truly humbled to achieve his vision today. Prudvi, Stephen, our team and I will continue to build on Brandon's creation, and we thank ELC for their continued commitment to our vision and future." Baylor Klein acted as exclusive financial advisor to the selling shareholders on the deal. For more information, please contact us at info@baylorklein.com

Henkel has acquired a 75% majority stake in Invincible Brands’ cosmetic business, comprising three fast-growing premium DTC beauty brands, HelloBody, Banana Beauty and Mermaid + Me, and an experienced brand incubator team. The founders and Capital D have retained the remaining 25% stake. Bjoern Keune, Co-Founder of Invincible Brands, said, “The combination of our direct-to-consumer and social media marketing skills with Henkel's R&D, product knowledge and global footprint provides a winning formula. I am very much looking forward to working with the team at Henkel.” Baylor Klein acted as exclusive financial advisor to both Invincible Brands and Capital D on the deal. For more information, please contact us at info@baylorklein.com

Paris Presents has acquired Future Beauty Labs, the Glasgow-based beauty company founded by Marc Elrick in 2015. FBL’s portfolio comprises sunless tanning brands Tan-Luxe, Isle of Paradise and Tanologist. Tim Leach, Managing Director of Baylor Klein, said, “We really enjoyed working with Marc and the team at Future Beauty Labs. This represents a great acquisition for Yellow Wood Partners, with FBL being a genuine category innovator who’s proven strength in multiple retail environments fits well with Yellow Wood’s track record of growing brands in US bricks and mortar distribution.” Baylor Klein acted as exclusive financial advisor to Future Beauty Labs on the deal. For more information, please contact us at info@baylorklein.com